How to create your own logo – (Recording)

$60.00

Your brand’s logo is the key identifier.

It’s what grabs attention and how people know who you are at first glance. If done correctly, it can say a lot about your brand without even needing to say anything.

What’s included in this session?

We’re talking about the importance of a logo and the elements to include if you’re wanting to create one. We’ll teach you the basics of how to set rulings, placement, typography, and symbols, and how to apply them across a range of applications with variations.

Who’s it for?

This is for business owners, content creators, marketers, and designers.

You may want to create or update your current logo and don’t know how. Or you have an idea of what to do, but you don’t know how to make it unique.
Or better yet, maybe you simply need a creative pep talk and some clarity when it comes to logo development.

By the end of the session, you will:

Have a clear understanding of the fundamentals when designing a logo.
Know how to design it and what to look out for.
Understand what variations and file types you’ll need for ongoing applications.

How long does it go for?

Up to 1 hour

Course Material

A recording of the session and the assisting presentation pdf if used.

Description

Bag yourself a bite-sized lesson on creating your own logo.
In this session, we’re going to show you how to create your own unique logo.

Designs Cool is a collection of mini-sessions that run up to an hour, teaching you about the fundamentals of design. The usage of colour, placement, typography, and shape to name a few play a huge role in form and function, and the way people will interact with you.

Understanding the role of design when developing your overarching communication strategy is so important, starting at a micro-level and flowing right through to the macro. For example, how and where you place elements in a design can hugely influence how your audience navigates your content in order of hierarchy. Add in colour usage and font selections and you not only create emphasis but dictate tone and emotion.

According to Hailey van Braam – A cognitive Psychologist, “the colour, make, look and feel of a product affects 93% of the buying decisions”. With so many accessible tools available, like Canva, Designs Cool is the connection between the idea and the execution that teaches you how to create material that will capture and convert.

See more about who we are here and the services we provide at YO&O.

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