When everyone goes right, chuck a left.
It’s that time of year where you’ll see countless articles listing the top trends for the year. They’ll list everything from colours, to graphical styles, fonts, you name it. Though take these articles with a grain of salt, just because they’re becoming the next best thing, doesn’t necessarily mean you should be rushing to include them into your brand style.
Whilst it’s good to keep an eye on them and stay current, we’ve gone rogue and decided to list 3 reasons why you shouldn’t stay on trend.
This one? We’re talking about why you shouldn’t stay on trend. In a world where we are all so busy trying to fit in, it’s important that you stand out!