Authenticity in Personal Branding
Tara you are brilliant!
I went in with somewhat of a design guide already, sort of knowing who my customers are but not sure what to do with that information. Knowing I wanted to do a refresh and introduce things to my portfolio, but not sure about how to go about it.
What I found the most helpful was running through the basics of why we buy, and the importance of perception of values and expectations. The help for me differentiate between what I am doing vs what I want to do, and the script for Chat GTP. I would never have thought of using data in that way.
I found the process very structured and clear.
I've learnt more about business, goals, than could have imagined. There is guidance and support during the whole process. Including building a great community, and network of like minded business owners.
I highly recommend YO&O to anyone that is willing to take the time to invest in their business.
I cannot describe how different things are to a couple of months ago.
I know good business is boring, but Tara made it fun.
Really great content, fantastic learning in soaking up everything we were taught.
The before and after is definitely my mindset.
I've been one of those people who always undervalued myself and forgot about things I am truly capable of. All of the thing I don't know yet – they did scare me but now they don't scare me.
Who want to amplify both their personal presence, and their business visibility.
Those in the gig economy who need a point of difference to attract an audience and gain leads.
Those who work in organisations who want to build a personal presence that compliments or extends outside their workplace.